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Content Marketing Manager

Location
London
Salary
£40,000 to £45,000
Job Type
Permanent
Posted
7 Sep 2022

Content Marketing Manager - B2b Tech

UK Remote

9 months fixed term contract (maternity cover) with possibility of extending / leading to perm

Salary c£40-45k

The Content Marketing Manager will be working with as part of a global content strategy team within a global IT company and will involve hands-on copywriting as well a strategic content and campaign planning for EMEA wide integrated campaigns. This role would suit an experienced copywriter with b2b tec experince looking to get more involved with content strategy and and planning.

Key responsibilities:

  • Support with creating new paid and organic content for EMEA (customer presentations, webinar scripts, videos)
  • Atomizing existing hero content to create derivative works, extending its reach and shelf life (eBooks, reports etc.)
  • Craft messaging for EMEA-driven campaigns, ensuring it is customer-first and pain-point led
  • Write clear, concise and persuasive copy for various marketing materials and channels, including:

o Emails (campaigns, events, nurture streams)

o Landing pages (for campaigns, events, eBooks, webinars etc.)

o Event collateral (pull-up banners, display boards, invitations)

o Social media platforms (LinkedIn, Twitter, YouTube, beHPE)

o Paid search

To be successful in this role you will need to have:

  • A relevant degree in marketing, communications, English, public relations, or similar
  • Experience of working with Tech companies in B2B (either vendor side or within reseller/distribution)Excellent writing, editing and proofreading skills
  • Comfortable talking to people of all seniority levels and functional disciplines
  • PAN-EMEA experience is a plus
  • Well-developed understanding of the technology industry and experience in writing for the technology industry
  • Understanding of marketing and content marketing principles and tools
  • Strong analytical and data skills
  • Accuracy and attention to detail

Key words: Content, Content Marketing, Copywriting, b2b marketing, Digital Media, PR, Communications, Coprwriter, PR Account Manager, Marketing Manager, b2b Marketing, Channel Marketing, Partner Marketing, IT Reseller, IT Vendor

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Details

  • Job Reference: 705734017-2
  • Date Posted: 7 September 2022
  • Recruiter: INBOX RECRUITMENT LTD
    INBOX RECRUITMENT LTD
  • Location: London
  • Salary: £40,000 to £45,000
  • Sector: Sales & Marketing
  • Job Type: Permanent